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Sold With Webinars Podcast

Feb 15, 2021

Growing a business and an audience from scratch is not easy, especially if you’re used to relying on other people’s audiences.

In this episode I explain why business coaches struggle with this transition, and how to make this shift easier by taking a different approach with your offer.

You’ll Discover

  • Just because an offer has lots of testimonials, this doesn’t mean the software will work once you drive paid ads to it [4:57]
  • The difficulty of transitioning from a joint-venture circuit to building your own audience [6:15]
  • During a speaking event, you may have earned the audience’s attention for the length of your talk, but you are not the main reason they are there [7:25]
  • The audience at these events is created by someone else [8:15]
  • How to find a different strategic approach to get more people to raise their hands [9:46]

...And much more!

Helpful Resources

For a full transcript of this episode, visit our blog.

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