Nov 16, 2020
If you are a high ticket service provider, coach, or consultant, lead generation is a waste of time.
I’m sick of seeing business owners struggle to fill their calendars because they’re following outdated tactics.
That’s why I’m going to go on a bit of a rant this episode.
You’ll Discover
- Why traditional lead generation tactics are the last thing in our list of marketing priorities [01:30]
- The only thing lead magnets are good for [02:25]
- What I recommend instead of lead generation [03:21]
- The false belief most business owners have about buyers [04:20]
- The biggest mistake I see people make when launching their Power Offer (it’s like shooting yourself in both feet) [05:20]
...And much more!
Helpful Resources
For a full transcript of this episode, visit our blog.
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